BAKERS Warburtons has introduced a new slice of technology with their first interactive consumer website.

The easy-to- use site provides useful and relevant information covering every aspect of bread.

There are hints and tips on how to maintain the freshness of bread, recipe suggestions for a tasty lunch time treat, the history of Warburtons and information on the latest products.

There is also a section where you can put your own diet and health questions.

To mark the launch of the site, Warburtons is running an online competition offering site visitors the chance to win a holiday for four.

All you need to is register on the site and you and your family could be jetting off on a fantastic holiday. The competition runs until August 31 2001.

Warburtons is also giving every 500th person that visits the website a year's supply of Warburtons bread.

Have a look at www.warburtons.co.uk for some great tasting offers!