SALVATION Army charity shops in Accrington and Darwen are appealing to residents to budget a little for good causes and uncover ‘treasure trove of gift potential’ in their Christmas Charity Shop Challenge.

A recent poll by the Salvation Army Trading Company Ltd revealed that giving presents ranks as one of the highest reasons we get into the festive spirit.

The survey of 2,000 consumers from across the UK also revealed that in the North West each person on average is expected to spend £252 on gifts and Christmas outfits this year.

MORE TOP STORIES:

Area manger for Ann Perry, said: “It’s astonishing to find out that we spend so much at Christmas when so many people receive gifts they don’t actually want. For a population of over 60 million in the UK, that’s potentially millions of wasted presents as well as millions of wasted pounds.

“This is why we’re launching our Christmas Charity Shop Challenge in the North West.

"Our charity shops are treasure troves for gift potential – Christmas jumpers or once-worn dresses, books and DVD box sets, vintage jewellery. The beauty is uncovering a real gem or a bargain and knowing your money is going towards a good cause that’s desperately in need of your support.”

The charity, which runs 200 shops across the UK, is challenging people to spend just a little of their Christmas budget in charity shops to help make a big difference to those in need.

Shoppers are encouraged to ditch their habits and venture into their nearest charity shops, find or donate some treasures and upload photos online at www.salvationarmytrading.org/charitychallenge or by using #MyCharityChallenge.